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CLARIFYING THE PURPOSE OF THE HRD EFFORT

Description of the organization
The Toyota Motor Corporation is a Japanese producer of vehicles with the headquarters at Aichi, Japan. The company was named as the largest automaker, based on volume of production, for the year 2012. The Company specializes in the production of automobiles, auto parts and robots. Over the years, since 1934, the company produced automobiles, incorporating new technology and research into their production, towards improving the experience of the consumer. Some of the innovative production lines of the company specialize in the production of hybrid-electric automobiles, all-electric automobiles, plug-in hybrid vehicles and hydrogen fuel-cell driven vehicles (Toyota Corporation, 2013).
Mission/ Goals of the Company
The mission of the company reads, “Toyota will lead the way to the future of mobility, enriching lives around the world with safety and most responsible ways of moving people” (Toyota Corporation, 2013a). The goals attached to the mission statement of the company include engaging the passion and the talents of its human resource-base, towards delivering on the promise. The mission of the company emphasizes that the company intends to become a leader in the industry, which has demonstrated through the production of all-electric vehicles (Toyota Corporation, 2013a). Secondly, the company has set out to work towards the enrichment of people’s lives, with responsibility and high levels of safety. The company has demonstrated its commitment to the mission, through its continuous pursuit to set the standards for comfort and safety in automobiles.
The mission statement of the company
The mission statement of the company states the following: “To attract and attain customers using high-valued products and services and the most satisfying ownership experience in America” (Toyota Corporation, 2013a). The mission statement clearly, explicates the outlook of the company, regarding attracting and maintaining customers, through offering exceptional products and services.

The Structure of the Toyota Corporation

Departments/units in the corporation
Source: (Toyota Motors, 2011b)
The purchasing department organizes all the purchases of goods, and the raw materials required for production. The production department checks that the company meets projected production plans in a timely manner, and also checks that products of the right quality are produced by the company. Sales and marketing develop the marketing mix, promotes products and markets the products of the company. Customer service checks that the complaints of customers are effectively resolved and addressed and that service delivery is fashioned in an effective manner (Toyota Motors, 2011b). Human resources checks that the right skills and workforce is attracted by the company and that the human resources are fully utilized. Accounting is responsible for checking the threshold of business, reporting profit or losses and giving inferences on operational efficiency.
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