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Coursework Assignment Brief

Coursework Assignment Brief
Candidates must clearly label their ID Number on additional separate reference, formula or answer sheets.
Assignment Task
You are required to identify six (6) different groups of users of financial statements , (ensure that both internal and external users are fairly represented). Obtain the latest three consecutive years of the published Income Statement and Balance Sheet for two (2) companies (must be operating in the same industry) listed on the London Stock Market . The year-end reports for each company should be uploaded with your coursework as an appendix; marks will be deducted for failure to upload these reports.
Describe each user group and discuss  critically the purposes for which they use the financial statements.
Include analysis and calculations of relevant and specific financial information that reflect both companies’ performance from the perspective of each of the user groups identified .
Your coursework must contain an Introduction and Conclusion detailing the results of your analysis.  The word count should not exceed 10% of the total stipulated, and students will be penalised for failure to keep to this.  The word count does not include reference/bibliography and appendices.
Marking Scheme
What is expected within students’ answers?
Ability to introduce the report, by including assignment objectives, companies selected, and financial statements obtained, (the income statement and the statement of financial position should be attached in the appendices). Write a brief history of each company selected, to provide the reader with some background information about these companies.
The description of the user groups and purposes for which they use the financial statements should demonstrate a clear understanding of the issues.
Analysis and calculations of relevant and specific financial information that reflect the two (2) companies’ performance from the perspective of each of the user groups identified should demonstrate the ability to relate theory to the real world.
Arguments should be clearly summed up to reach a conclusion.
Clear, professional evidence of wide research should be provided.
***Very high standard of critical analysis using appropriate conceptual frameworks. Excellent understanding and exposition of relevant issues. Clearly structured and logically developed arguments. Good awareness of nuances and complexities. Substantial evidence of well-executed independent research. Excellent evaluation and synthesis of source material. Relevant data and examples, all properly referenced.***
You must include in your report is:-
•    Introduction
•    Critical Analysis
•    Conclusion
•    Content, style, relevance, originality
•    Format, bibliography
•    Referencing:- book, website
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