WE WRITE CUSTOM ACADEMIC PAPERS

100% Original, Plagiarism Free, Tailored to your instructions

Order Now!

Digital Marketing

Digital Marketing
Project description
You are to imagine that you are the Marketing Manager for a company based in Scotland. This can be a company from an established large organisation to a small medium enterprise (SMEs)
The company’s Director has asked you to prepare a report in which you have to 1) assess company’s current digital marketing strategy and 2) develop new digital marketing strategy.
In the report you are expected to cite the academic sources of the models and approaches you decide to use when researching and developing your strategy. Those should be fully referenced using the Harvard referencing system. An explanation of the referencing system can be found on Moodle.
Please note that you are required to prepare a strategic marketing plan with academic references but not academic essay. To develop the strategy you will need to do a significant amount of background research as it strategic marketing plan requires considerable analysis and estimation.
You may (but do not have to) submit appendix with background working papers to show your thinking and development of specific sections. The appendix will not be included in a word count
General guidance and marking criteria
You are required to be very familiar with the relevant theory relating to marketing. Wider reading in the subject area which goes beyond the core text (such as journal articles and specialist monographs) will be needed. It is important that you set out the relevant issues clearly; that you have a good coverage of the relevant theories and that you can apply them to the case company in a creative and critically evaluative manner. The arguments and conclusions you present should be clear and logical. In addition, your referencing should support your analysis and add weight to the points raised.
The primary aim of the report, and criteria for awarding marks, is in your ability to demonstrate that you understand the contribution that theory can make to marketing practice, and can apply it to a real situation. Satisfactory marks will not be awarded for assignments that merely describe what the company should be doing.
You will be assessed on the basis of the following marking criteria:
1. Evidence of student interacting with a wide academic literature (books and journals) in a critical fashion. (15 marks)
2. Critical assessment of company’s current digital marketing strategy
(25 marks)
3. Development of new digital marketing strategy, with good coverage of the relevant theories and evidence to justify the inclusion of the different elements
(35 marks)
4. Use of evidence and examples to justify choices within the strategic plan(15 marks)
5. Sources clearly identified within the contents and appropriately referenced (Harvard style).
PLACE THIS ORDER OR A SIMILAR ORDER WITH US TODAY AND GET AN AMAZING DISCOUNT ?
 

Our Service Charter

  1. Excellent Quality / 100% Plagiarism-Free

    We employ a number of measures to ensure top quality essays. The papers go through a system of quality control prior to delivery. We run plagiarism checks on each paper to ensure that they will be 100% plagiarism-free. So, only clean copies hit customers’ emails. We also never resell the papers completed by our writers. So, once it is checked using a plagiarism checker, the paper will be unique. Speaking of the academic writing standards, we will stick to the assignment brief given by the customer and assign the perfect writer. By saying “the perfect writer” we mean the one having an academic degree in the customer’s study field and positive feedback from other customers.
  2. Free Revisions

    We keep the quality bar of all papers high. But in case you need some extra brilliance to the paper, here’s what to do. First of all, you can choose a top writer. It means that we will assign an expert with a degree in your subject. And secondly, you can rely on our editing services. Our editors will revise your papers, checking whether or not they comply with high standards of academic writing. In addition, editing entails adjusting content if it’s off the topic, adding more sources, refining the language style, and making sure the referencing style is followed.
  3. Confidentiality / 100% No Disclosure

    We make sure that clients’ personal data remains confidential and is not exploited for any purposes beyond those related to our services. We only ask you to provide us with the information that is required to produce the paper according to your writing needs. Please note that the payment info is protected as well. Feel free to refer to the support team for more information about our payment methods. The fact that you used our service is kept secret due to the advanced security standards. So, you can be sure that no one will find out that you got a paper from our writing service.
  4. Money Back Guarantee

    If the writer doesn’t address all the questions on your assignment brief or the delivered paper appears to be off the topic, you can ask for a refund. Or, if it is applicable, you can opt in for free revision within 14-30 days, depending on your paper’s length. The revision or refund request should be sent within 14 days after delivery. The customer gets 100% money-back in case they haven't downloaded the paper. All approved refunds will be returned to the customer’s credit card or Bonus Balance in a form of store credit. Take a note that we will send an extra compensation if the customers goes with a store credit.
  5. 24/7 Customer Support

    We have a support team working 24/7 ready to give your issue concerning the order their immediate attention. If you have any questions about the ordering process, communication with the writer, payment options, feel free to join live chat. Be sure to get a fast response. They can also give you the exact price quote, taking into account the timing, desired academic level of the paper, and the number of pages.

Excellent Quality
Zero Plagiarism
Expert Writers

Instant Quote

Subject:
Type:
Pages/Words:
Single spaced
approx 275 words per page
Urgency (Less urgent, less costly):
Level:
Currency:
Total Cost: NaN

Get 10% Off on your 1st order!