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entrepreneurial strategies

entrepreneurial strategies
A Critical Review of a Business Growth Plan
Using a Business Growth Plan from alumni of the Goldman Sachs 10,000 Small Businesses Programme in the Midlands, students will undertake a critical assessment of the goals, vision and anticipated impact of the growth ambitions of SMEs.
expected to provide: ?
a critical assessment of the key areas of the plan to include:
o Vision/mission
o Growth opportunities/goals
o Market growth potential and strategies
o Finance/financing
o Overview of growth plan ?
evidence of some original checking research.
Examples of this research could include, for example:
• evaluation of ‘SMART’ objectives in the plan;
• a review of growth plans, compared with regional competitor analysis;
• examination of the internal management of growth within the business, for example the impact of growth across the functions of the business and whether the impact of growth has been addressed within the plans.
use a range of analytical tools as a part of this critique. The use of these tools for analysis (for example SWOT, PESTLE, SMART objective setting) will be explained within the lectures. The correct application of such tools within this assignment will illustrate a higher level grade.

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