Ethics in surveillance The phrase ‘reasonable expectation of privacy’ continues to dominate discussions concerning the ethics behind surveillance. With a background law that has little in protecting privacy as individual rights, the area of ethics in terms of intruding to private lives has caused a great stir in placement of private cameras and manipulation of private information found in smart cards. Ethics in modern work place has close an eye to the amount of technology put in place to observe behavior for marketing or for research purposes by creeping into the most private and almost intimate places. However, the issue of surveillance draws mixed reactions from, employees, citizens and the whole population. For some they feel that the world is secure when there are cameras all over to monitor every movement. To the other end others feel that stripping ones privacy for purposes of security should have limits like never to appear in restrooms, bathrooms and most private places (Weckert, 2005). The fact that loyalty cards do not use cameras does not mean they do not fall in the category of surveillance. The customer gives his private information in the promise of a reward and exchange for a card that tracks some marketing behavior from the company’s point of view. However, the ethics of keeping the information confidential and secret to the company, at times it is accessed by public hands who may abuse this access to either commit fraud or other crimes. The question therefore, that begs answers in this paper is how private is the information gotten by private scrutiny and creeping. The observation that sometimes the customers do not have apparent information of the smart surveillance technology raises eyebrows to the provisions in law. If companies are able to track every move without your consent or even knowledge about it, then why should they be allowed in a court of law as evidence? It would seem logical to first sue the company or organization before it the intruded person. The concern is probably however not surveillance, but the intention of the surveillance. Why should the company install cameras on particular areas or why should loyalty cards need too much private information? In the views of organization, the intention may be general watching without an apparent subjective motive. However, this has not been the case especially in stores where RFID tags track those believed to have ‘stealing minds.’ Often companies and organization cite security enhancement and management for a better world and it is appreciated. To some extent, nevertheless, this practice may erode the trust of employees of customers upon realization of subjectivity or inappropriateness. Customers as well as employees observe that it is raw deal to find that someone was targeting you especially without any consent and when he or she is not on the wrong. Although the use of these cards is optional, privacy should be considered a priority by the responsible company to create a keep watch of neighbor nation with good intentions. Otherwise, this borders breach of ethics in privacy and the law should made to incorporate provisions that guide on the use of technology to access private lives of the people as well as deter such practices.
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