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The increase in global commerce today and the embrace of the consumerism culture by this modern society has forced human beings to become very creative and diverse. The growing desire to consume has made people to invest heavily in research and technology in order to come up with a range of new products and services which enter the market day in day out. In order to access the product or service that meets one’s consumption needs, one must go out and look for the product. This has led to an upsurge in shopping.
It is common trend todays to meet someone today a friend, a colleague or even a stranger and after a little chat, you here him or her say or ask you, “Where can I get this or that?). Recently, I met an old high school friend in Uganda and after a long chat he confided to me that he wanted to establish a business in Rwanda and needed a qualified person to help him do an assessment of the initial cost of establishing a business enterprise there. From this I learnt that he was doing some kind of shopping – he was looking for a qualified and competitive business consultant to offer him entrepreneurship advice.
Shopping in simple terms mean, the process of looking for either a good or a service to consume basing on one’s need. Shopping as a term in the current world has really grown in meaning. This has arisen from the growth in population, technological revolution, industrialization which more often than not brings newer products and services to the market. As noted in this paragraph, shopping is a process and comes with its consequences more so to the individual who is shopping.
My Shopping Experiences
In the course of my living, I have done a lot of shopping either for goods or services. I have either shopped myself or send to shop for someone else, shopped alone or with someone else, shopped as an individual or as a group. I will thus share a number of shopping experiences I have encountered.
Shopping with Courrie – my girlfriend
I had always avoided to go shopping with her because of the stories I had heard from my friends. It was the first day of the semester therefore she proposed that we go together to shop for the goods to use. I took all the money I had with me including the tuition fees which I was to deposit in the university’s account the following day.
I used to give her money for shopping and let her go shopping herself. I remember that I didn’t have a say during the whole exercise, I kept pushing the trolley from this corner of the supermarket to that, in a very big supermarket basing on her instruction. She wanted to look at everything and I didn’t understand her because she seemed to like everything. By the time she was through, I looked at my watch and discovered that we had spent more than three hours. The trolley was full to the brim. To my disappointment, most of the goods were her personal effects. At the counter, I thought both of us would contribute but when the time to pay came she turned at me. I had fewer dollars so I had to add up using the money I was to pay as school fees. All my pocket money was gone besides part of the school fees.
I felt helpless but since I did not want to bring down myself before her, I kept wearing a happy face though I was so gloomy inside. I felt betrayed by her. I had to borrow some money from my friend that enabled me pay the school fees. During the whole of that semester I had to sacrifice all my leisure in order to settle debts. I never went shopping with her again until we parted ways a year later.
Holiday in Zanzibar
I recall the December holiday of the year 2009 when we went for a family holiday trip to Zanzibar. The holiday was to take two weeks. We had to convert most of the soft money we had in credit cards into hard cash in order to be able to access most local services there and to buy local goods. My mother carried the money in a small bag. There is a day when we went to a certain local market there to buy some ornamental goods. After my mother had paid for the goods, we decided to take a little walk around and take pictures of god scenery there. As we concentrated on that, we were attacked by a group of young men who had discovered that we had money as they had seen my mother open the bag as she paid for the goods. We lost all the money and two digital cameras. On going back to our hotel, we discovered that we had remained with too little money to sustain us for the remaining week and therefore we had to cut the holiday short. We had to fly back home the following day.
I was as disappointed as all was just starting to enjoy the holiday. To some extend, I blamed my mother for carrying a lot of cash while we went out shopping but I came to accept it. We learnt that we should be very careful more so when we don’t know the security of the place we shop at.
Embarrassment at the barber
There’s time I was with my friend Tony in Kampala, we were to attend a party. I did not have any cash with me but I was expecting to meet someone there to lend me some money. He requested me to help him identify a good barber. He wanted to have his hair cut. We identified one and he had his hair well cut. On seeing how the service was done well there, I also decided to have mine cut with an assumption that he will settle the bill for me. When I was done we had to pay so I told him to pay for me. The money he had been only enough for settling his bill. I was so embarrassed. Thus, I had no option but to be held there until he went to look for money. He came back three hours later with the money but it was already late to go for the party which we had really looked forward to attend.
Embarrassment at the counter
I remember of an instance when my mothers send me some shopping in the supermarket. After picking the goods which I needed I queued and on reaching the counter to pay for those goods, I discovered that I had not put the shopping card I was to use in the wallet. I looked like a fool before all those people there. All the goods I had picked had to be returned to the shelves. I left the supermarket so embarrassed.
Shopping for Opinion for our organization
I work with a nongovernmental organization. At the end of the fiscal year Last year we discovered that the company had not used its finances properly according to the report that had been compiled by the accountant. We had to shop for an experienced external auditor to help streamline our records because the auditing which was around the corner. The organization had to raise some money to pay the auditor. Therefore they bestowed me the task of looking for the auditor within two weeks which was a very short time as I am the public relations officer of the organization. Every auditor I approached quoted a almost double the amount we had set aside to perform that function. I was so frustrated. I was forced to deep my hand into my pocket to raise that amount.
From the discussion it can be said that shopping has become the order of the day. People shop for a range of goods and services. In the modern management, there are more services in the market thus besides shopping for goods, people shop more for services. In the course of shopping one may encounter severe challenges that may impact very negatively on ones shopping behavior. Therefore it is advisable that one be very careful depending on what one is shopping for.

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