Paper, Order, or Assignment Requirements
You are six possible types of sources of revenue for the Gallery. Using these six types of supplement them, write more intelligently, more understandable, clearly and answer the three questions below.
You main source of revenue
Explain what is going to be your main source: sales, subscription, advertising…
What kind of others sources can you use, or to get more money or to retain customers: Premium account, private sales…
Find others way to get money if the first ones do not work, to get a revenue or enough profits to invest until your main revenue model works.
We contract with the artists. The contract stated that your gallery has every right to present our artists in France and dispose of their paintings. The main income comes from exhibitions. We hold an exhibition at which customers buy a certain number of pictures. With the sale of each painting we give artists 40 percent from the price and 60 percent leaving the gallery.
Other type of income. As an example, we contract with a wine shop. At the opening of the exhibition, we are represented by their product as advertising and degustation. Thus advertising their wine shop. Advantages of our gallery: we get free wine and free advertising in their store.
advertisement of our gallery in one of the most famous hotels in the Cote d’Azur “Golden Dove”. This place is popular because it features prominent figures of culture and art. MAKE RESEARCH about this hotel Why it could be important for the gallery. We can do there advertising, as this is a very popular place. For example, in the summer he have a big waiting list for dinner. Usually people reserve a table for the month
Our sponsors. We should be interested in what some organization that’s just might support us. For example a famous French Art Fund, which will support our promotion of international galleries. The benefit to our sponsor, for sponsorship Sponsor may select any 3 pictures
A bank loan; as part of the authorized capital
As the credit we can introduce our business plan and ask for 60 thousand euro. That should be enough for the rental of premises, which will cost about 4,000 thousand euros per 100 square meters. That should be quite enough.
Have a margin of paintings
For example, the artist gives us a set price for each picture. And we – their discretion add top margin. (For example the artist said that a picture is worth 4,000 thousand euros, and we are exposed to it for sale with a price of 5,000 thousand)
If the gallery does an individual exhibition of the artist, then our gallery have the right to ask myself in the property for at least 2 pictures for free. So, these pictures gallery can offer sponsor.
Competitors: size, result, specifies…
Our gallery will open St-Paul-de-Vence. It is a city of artists. Ie there are more than forty galleries. With different artists and artistic trends.
Main competitors are:
2.Guy Pieters Galleries
These two galleries of our main competitors because it’s serious galleries, which have their offices around the world. They have long been on the art market. And we have a new gallery, which opened just a year ago and has not such a wide range of links and popularity.
Why are our competitors?
As this city is connected with art!
And just to paint our advantage over them. What we are an international gallery of contemporary and specialized in the Arts late 20th and early 21st centuries.
Come up with another idea that will distinguish us from our competitors.
Based on the above written.
International Gallery. Modern art which can interest young people then we present the paintings of the late 20th and early 21st centuries. Brings a new culture in France.
We are a new gallery, we have few customers, advertising,partners.
In other words, make SWOT analysis based on the fact that we are among the new gallery with bolimi term. You can come up with anything. But we need concrete ideas.
Name of the gallery: “ART GALLERY №1”
The main idea of the project is opening the international art gallery in France (Cote D’Azur.)
Gallery location: Saint-Paul de Vence, France
The place was chosen because it is a city of artists. Where are a lot of different galleries. For example, “Bartoux” gallery
Omar Ortiz ( American)
Kiko Tanabe ( Chinese )
Vesna Bursich ( Italien)
Alex Alemany ( French)
Jean Pierra Monange (French)
Texier Richard (French)
Daria Kotlyarova ( Russian )
The gallery is new player, beginner on the art market.
Planning to represent 21 pictures and 1 sculpture.
Price varies from 3 000 to 9 000 euro. It dependent, on artists experience and quality of work.
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